Cedars Sinai - We’re Right Here
Cedars Sinai is a hospital well-known for its exceptional health care, cutting edge research, celebrity cliental, and national rankings. But that is just surface level. They are the largest nonprofit hospital in the western United States, they’re deeply committed to the communities they serve. They are ready with open arms to provide care to whomever needs it - and with over 250 locations in Southern California, they are accessible to the whole region.
We created a new brand platform for them that speaks to the emotion of healthcare. All grounded in the humanity and care that Cedars Sinai is proud of. The moments big and small that you want to feel the personal support from your healthcare team. “We’re Right Here” is a sentiment of care and compassion, as well as a reminder that they are literally in your neighborhood.
Digital/Social Videos
We created a series of :06 videos tailored to specific service lines, allowing for more targeted messaging and audience reach.
OOH
Every parent’s worst nightmare is seeing their child in the hospital. No matter the situation, parents want to know their child is receiving truly personalized care. When Cedars-Sinai opened its new state-of-the-art children’s hospital, Guerin Children’s, we launched “Expert Care Made for Kids,” a campaign that builds on the brand’s foundation of authentic, personalized trust in pediatric care.
Launching Guerin Childrens Hospital